Channel Application Management System
The channel application management system is a system for enterprise marketing department to approve the dealer for store setting up. The system greatly improves the work efficiency of enterprise marketing department by providing cross-regional real-time store application and management mode, sending reminder email or message, and comprehensively monitoring the application, approval, execution, and decoration. It realizes the general management from application, applicant material approval, decoration cost quotation, effect approval, process time summary, store final effect confirmation, to completion report approval. During the service, the existing problems in the application processing can be learned and statistically analyzed to provide reference for later improvement. It provides various sheets for inquiry and you can search and export the excels on the conditions of region, year and month, status, and store name.
2. Product Features
lFull Supervision through an Unified Platform
Provide a unified store application and management platform for dealer and enable the enterprise to follow up, approve, and monitor the whole process from dealer store application, decoration, to opening.
?lData Accuracy Assurance
The system provides business processing, data inspection, and operation log. At the time of guaranteeing data, it stores the data according to the work flow specification to ensure customer operating standard.
Store Application Various Controls: Channel application, advertising production, and refurbishment application.
lBasic Controls: System configuration, and business configuration.
lDecision Making Analysis: Report inquiry
?lMulti-platform: It supports PC, mobile, and other operating platforms.
The system can configure the cooperators (decoration company, advertising company, and printing company) and projects.
3. Functional Architecture (by Role)
4.1 Channel Application: It is the main channel for dealer to apply to enterprise for store opening and the enterprise marketing department staff will examine and monitor throughout the whole process.
4.2 Advertising Production: It is the main channel for dealer to apply to enterprise for advertising board design and the enterprise marketing department staff will audit until the finish of advertising board.
4.3 Refurbishment Application: The dealer applies for refurbishment of old store (the old store is defined by the marketing department staff, not by the system) and the marketing department staff will conduct the audit.
4.4 Business Setting: It is for configuring the basic data of whole system. The menu includes project setting, corporate tax rate setting, advertising installation charge setting, corporative corporate setting and store management.
4.5 System Setting: It configures the default menu, resource, user right, quoted project, and unit price. It is the basic data module of the whole system. The system administrator can access all menus, while the marketing department only can configure the project.
5. Application Fields
The channel application management system is a system for enterprise marketing department to approve the dealer for store setting up. The system greatly improves the work efficiency of enterprise marketing department by providing cross-regional real-time store application and management mode, sending reminder email or message, and comprehensively monitoring the application, approval, execution, and decoration.
It is suitable for various industries, such as electronic, automobile accessory, medicine, retail, clothing, and agriculture.
Case I. Channel Application Management System of a Group
The channel application management system is a system for group marketing department to approve the dealer for store setting up. The system can realize general management from application, approval, decoration quotation, effect approval, and decoration competition approval. The enterprise marketing department can strengthen the store management through the system and shorten the time for store application, which greatly improves the work efficiency of enterprise marketing department and provide cross-regional real-time store application and management mode.
Case II: A Clothing Channel Application Management System
With the increasing competition in retail industry, the retail store develops its own chain or joins the chain. Through the chain’s scale advantage, centralized purchasing, unified image, and unified sales strategy, the marketing expense is saved and the business rapidly grows and develops, which has become the inevitable choice for retail to increase competitive edge. The channel application management system provides a solution for enterprise regarding dealer channel application and approval process management and control to expand its business.
Application Approval Process
Store Rating Management
Access supplier’s online support, coordination, and service performances. It is usually a qualitative assessment. The related index includes: communication, feedback time, cooperation attitude, involvement in company’s improvement and project development, after-sale service.